Association of Canadian Community Colleges Misleads Students with Name Change

July 7, 2014 – The recent attempt by the Association of Canadian Community Colleges (ACCC) to rebrand itself as “Colleges and Institutes Canada” is misleading.  It implies that they represent all colleges, when in fact they represent only “community colleges” or “publicly funded” colleges.

In fact, there other types of colleges offering post-secondary education.  Career colleges in Canada provide education and training to over 160,000 students in Canada.

The effort by ACCC to brand community colleges as the only type of colleges that exist and appropriate the word “college” for itself will harm students that may not realize that there are other choices that may be more suitable to their objectives and lifestyles.

In 2013, the National Association of Career Colleges (NACC) approached ACCC with the intention of finding innovative ways to collaborate in order to offer more choices to students.  ACCC’s President Denise Amyot refused to work with NACC in October 2013 and announced that, instead of collaborating, community colleges would increase their competitive actions against career colleges.

The use of taxpayers’ dollars by publicly funded institutions to create programs that are already delivered efficiently by career colleges should be of concern to taxpayers.  Taxpayers may wonder why provincial governments are funding community colleges to threaten the existence of businesses and not-for-profits that already deliver quality and effective education in Canada.

Earlier this week, NACC sent a letter to ACCC President Denise Amyot outlining NACC’s concerns, asking for ACCC to change its plans and reiterating that both organizations need to work together, as both public and private colleges have a role to play in Canada’s education system.

“At the heart of the matter, it is about denying students choice,” said Serge Buy, CEO of the National Association of Career Colleges.  “By implying that they represent the only colleges in Canada, it may prevent students from exploring educational paths better suited to their needs.”

NACC members offer high quality training and programs allowing students to gain the skills they need to help Canada overcome the “skills gap” and be gainfully employed in meaningful jobs.

“Both community colleges and career colleges have important roles to play in our education system.  It is unfortunate that ACCC does not understand that and is not willing to work cooperatively with us,” added Mr. Buy.  “We will continue to work in the best interests of students.”

About NACC

Established in 1896, the National Association of Career Colleges (NACC) is the oldest post-secondary association in Canada, representing more than 500 career colleges across the country.  All NACC members meet the highest regulatory standards, ensuring the best possible education for their students.

Visit for more information.  Follow us on Twitter @NACC_.

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For more information:

Serge Buy, CEO – 613-720-1777